How to turn your software platform into a merchant must-have

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What do your software customers want?

Answering this question is arguably one of the biggest challenges that software companies face today. But not anymore.

In this session you’ll learn:

  • What your software customers care about most and how you can leverage those insights to your competitive advantage.
  • The four ingredients to software success in 2024 and beyond.
  • The solution that top software providers are using to satisfy their customers’ needs and scale growth successfully.
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Wednesday
July 17th

2pm ET / 11am PT

Speakers

Join payments experts, Candice Raybourn, Ian Hillis, and Alan Vitek for a 30-minute conversation delving into what software customers are looking for from their verticalized business management software and payments integrations, all backed by significant survey data.

Head of International Expansion for Worldpay for Platforms

Candice Raybourn

Head of International Expansion for Worldpay for Platforms

Candice Raybourn is a strategic thinker with a knack for converting strategy into practical outcomes for the business and our partners. Before moving into her current role as Head of International Expansion for Worldpay for Platforms in 2022, Candice was the Director of Integration Revenue at FIS. She has specialized in Financial Services, with a core focus on corporate, investment, and transactional banking for 15+ years. When Candice is not thinking about that next strategic initiative, she loves to travel, and as a true global citizen, she has lived in six different countries, across three continents, and speaks four different languages.   

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Head of Growth

Ian Hillis

Head of Growth

Ian is a seasoned strategist and operator using his 15+ years of experience to identify and execute on the most compelling growth opportunities within payments.  In his career, he’s overseen exceptional growth within companies of all sizes/stages spanning pre-seed startups he founded, to PE-backed growth equity companies and Fortune 500s. Ian holds a bachelor’s degree from Northwestern University and an MBA from Yale University. He lives in Denver, CO with his wife, two daughters, and dog. In his off-time, you’ll find him skiing, biking, and hiking his way through the mountains on a not-as-often-as-he’d-like basis.

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What do merchants want? Here’s a sneak peek.

Learn about the game-changing solution that industry-leading software providers are tapping today to deliver on the exact needs of their customers to scale their business and gain a competitive edge.

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